Menu

About PRstrategy.ai

The world's first AI-Powered PR Strategy Intelligence Platform — built for PR and Communications Professionals. We give agencies and in-house teams the intelligence engine to diagnose what's not working and turn it into clear strategic direction.

Why We Exist

PR strategy should be a scientific system — not a guess. But building one from scratch takes weeks of research, and scaling that process across clients or brands multiplies the effort every time.

PRstrategy.ai gives PR and Communications Professionals — whether at an agency or leading in-house — the strategic clarity that used to take months. We diagnose what's not working, identify what matters most, and deliver a clear strategic direction you can act on immediately.

From diagnosis to PR Strategy in minutes.

What We Do

We diagnose. Then we direct.

Diagnose

Understand where communications stand and what's not working — for your organisation or your clients

Identify Strategic Gaps

Pinpoint what matters most so you know where to focus your team's effort

Generate a Full Strategy

A board-ready PR & communications strategy you can execute immediately or present to your client

Why We're Different

Not Just Analysis

We don't stop at telling you what's wrong. We generate a complete strategy you can act on — or hand to your client.

Not Just Insights

Every finding leads to a decision. Prioritized actions with timelines and measurable outcomes.

Not Just Reports

Clear strategic direction. Know exactly what to fix, what to prioritize, and what to do next.

Who It's For

PR Agencies & Consultancies

Deliver evidence-based audits and strategies to clients at scale — with white-label PDF exports, multi-org management, and competitive benchmarking built in.

In-House PR & Communications Specialists

Managers, Directors, and VPs who need evidence-based strategic intelligence to present to leadership — not more opinions. Build and track your organisation's PR strategy with confidence.

PR professionals across industries use PRstrategy.ai — including those serving governments, public institutions, NGOs, and multinational corporations.

Why We're the First

Our proprietary strategic architecture is purpose-built for PR strategy auditing. It integrates global best-practice principles drawn from more than 77 international PR schools and established models — synthesized into a single, unified, and adaptive system.

Every audit is powered by this architecture. Every strategy is generated from its findings. That's why the output isn't generic advice — it's a structured, evidence-based direction built on the most comprehensive PR knowledge base ever assembled in one platform.

Explore the full methodology →

Frequently asked questions

Who is PRstrategy.ai built for?

PRstrategy.ai is built for PR agencies, consultancies, and in-house communications teams who need evidence-based strategic intelligence rather than more opinions. It is used by communications professionals at corporations, governments, NGOs, and public institutions to audit existing PR strategy and generate board-ready direction.

How is this different from a traditional PR audit?

A traditional PR audit usually counts outputs — press releases sent, articles placed, share of voice. PRstrategy.ai evaluates strategy itself against 77+ internationally recognized PR frameworks, then generates a complete strategic direction you can act on. Diagnosis and strategy are produced in the same workflow, not in two separate engagements.

What frameworks power the audit?

Every audit is grounded in 77+ internationally recognized PR frameworks spanning 13 scholarly categories — foundational PR theory, behavioural communication, crisis and reputation management, measurement and accountability, professional association standards, ESG reporting, digital PR, strategic diagnosis, organisational change, effectiveness standards, legal and regulatory compliance, and academic research.

How long does an audit take?

An audit completes in minutes rather than the weeks a traditional consulting engagement requires. You enter your organisation's details, the intelligence engine performs grounded research against live web data, validates findings against the framework library, and returns a complete audit plus generated strategy ready to present or export.

Is there a free trial?

Yes. Every new account starts with a 14-day free trial (credit card required) on the plan you choose. During the trial you can run unlimited audits and re-audits; strategy generation, translations, and exports unlock when your subscription begins — automatically at the end of the trial or sooner if you start it early. Plans start at $49/month and you can cancel anytime during the trial.

Ready to Elevate Your PR Strategy?

Get a complete audit and actionable strategy — know what to fix, what to prioritize, and what to do next.

Start 14-Day Trial